
Understanding TikTok and Marketing TikTok has emerged to be one of the most used mobile apps in recent times for both marketing and entertainment. Its power cannot be underestimated. It depends on users making and uploading short videos on the […]

Creating Effective Video Ads for Marketing Video advertisement has emerged to be a successful channel for digital marketing and arguably the best over other forms of advertisement. This is because it incorporates both sound and visuals. This explains why television […]

Traditional Advertising: What Should You Know? Advertisement is key for any company/brand that intends to attract potential customers and convert them into leads. In its basic form, it is speaking about a product or service to a person or people […]

Inbound Marketing for Businesses The digital age and massive use of technology has provided numerous options for people to access information through the internet at the click of a button. This has revolutionized how things have been taking place in […]

Guide to Creating a Digital Marketing Strategy: What Should You Know? Digital Marketing focuses on online marketing of a business or company through the website and other social media platforms. In an age where most individuals use the internet and […]